How to Get ATV Sponsors

Sponsor support to help pay for gear, entry fees, transportation and other expenses is a boon to ATV riders. Soliciting sponsorships requires identifying potential sponsors and convincing them to offer sponsorship. It takes time and research, but the effort results in more opportunities as an ATV rider. Sponsorships can include free or discounted merchandise, monetary support and other perks. In exchange, the ATV rider bears the sponsor's logo on clothing, vehicles, haulers and advertising.

Things You'll Need

  • Resume
  • Headshot
  • Action photos
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Instructions

    • 1

      Prepare a resume. Include recent experience, such as competition results and equipment acquisition. When ATV riders detail their goals in a resume, the recipient knows they are serious about their future in the business.

    • 2

      Center an action shot at the top of the resume. Professional-quality photos demonstrating a special skill or talent on the ATV make the best impression. This encourages the recipient to continue reading the resume.

    • 3

      Create a one-sheet. This is a single sheet of paper that includes photos and a short description of the ATV rider's experience and wins. The photos should include a head shot and at least one action-shot.

    • 4

      Identify potential corporate sponsors. Companies that already sponsor other ATV riders or extreme sport competitors make good starting points, but consider broadening the search. Look for companies with sponsorship departments that accept unsolicited resumes.

    • 5

      Write a cover letter to mail out with the resume. One-page cover letters with two or three paragraphs work best. Include impressive accomplishments, such as recent first-place finishes. Add the series in which you plan to compete during the upcoming season.

    • 6

      Send resumes, photos and cover letters to potential corporate sponsors. Where possible, address letters to specific individuals within the sponsorship department. Include multiple forms of contact information, such as phone numbers, email addresses and fax numbers.

    • 7

      Hand out the one-sheet at competitions. Potential ATV sponsors often attend competitions to watch their riders and because they enjoy the sport. Take advantage of opportunities to socialize with sponsors, then pass out a one-sheet.

    • 8

      Approach family members and friends about becoming ATV sponsors. Even small contributions make a big difference, and professional athletes often get their start from people they already know.

    • 9

      Consider approaching ATV-related companies for sponsorships. These businesses often offer discounts on gear in lieu of monetary support, which can drastically reduce an ATV rider's expenses on upgrades, repairs and new equipment.