How to Obtain a Press Pass
Things You'll Need
- Credentials, or at least a business card that says “writer” or “photographer”
- Contact person for the event you want a press pass for
Instructions
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Make sure you have some type of press credentials or a business card that identifies you as a writer or photographer. If you work for a large magazine or newspaper, make sure you have a host of cards and company identification to prove that you do. If you are a freelance writer or photographer, make sure you have business cards also stating your business.
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Find the event’s press person. Most events have a press person or even a public relations firm that is handling all the media requests. You can usually find the contact online. If the event or organization has its own Web site, look for “media contacts” or even call the general contact number to ask who you should speak to. If no website exists, call any number you can find associated with the event to ask for the proper person.
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Call the contact well in advance. If you know the circus is coming to town in March, call the press person at least by the middle of January. Give the people plenty of time to prepare. Also ask them to send you the press pass in advance, if possible, so you have it and are raring to go. Calling well in advance will also ensure you get early dibs on press passes in case they limit them for any reason.
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Let them know when you’re coming. This way they can alert security and whomever else needs to be alerted that a person with a press pass is coming through. If you cannot go when scheduled, do let them know.
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Always carry your identification, including any business cards and the like, even if you have a press pass. For added measure, carry a few clips of your published work with your byline or credit line in case they still don’t believe you are a writer or photographer. It can’t hurt.
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